Articulation Agreement: UW-Stout & Gateway Technical College

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This Agreement is entered into between Gateway Technical College (hereinafter sending institution), and the University of Wisconsin-Stout, Menomonie, WI (hereinafter receiving institution). This Agreement, and any amendments and supplements, shall be interpreted pursuant to the guidelines set forth in SYS-140: UW-System Templates for Articulation Agreements between UW System Institutions and WTCS Districts as well as the Universities of Wisconsin Policy on the Development of Transfer Agreements. Both institutions agree to maintain accreditation by the Higher Learning Commission of the North Central Association of Colleges and Schools and any other accreditation currently in existence pertaining to degree programs articulated via the transfer agreement.

The sending institution has established an A.A.S. Marketing (hereinafter sending program), and the receiving institution has established a B.S. Digital Marketing Technology (hereinafter receiving program) and will facilitate credit transfer and provide a smooth transition from one related program to another. It is mutually agreed:

Admission and Graduation Requirements

  1. The receiving institution’s admission and program admission requirements apply to both direct entry students and to students who transfer under this agreement.
  2. Students must fulfill the graduation requirements at both institutions including completion of a minimum of 32 credits in residency from UW-Stout to receive a degree from UW-Stout.
  3. Students must complete the entire sending program and meet the receiving institution’s admission requirements for the agreement to apply.

Transfer of Credits

  1. The receiving institution will apply 57 of the 62 credits from the sending program. A total of 63 credits remain to complete the receiving program.

  2. Courses will transfer as described in the attached Program Articulation Table with remaining credits being outlined as dictated in the appropriate Section C.

  3. Elective courses taken or substituted at the sending institution and within the sending program not listed in this agreement will be reviewed on a case-by-case basis and determined whether they may apply to the degree at the receiving institution.

Implementation and Review

  1. The Provost, Dean, Program Director, or designees of the parties to this agreement will implement the terms of this agreement, including identifying and incorporating any changes into subsequent agreements, assuring compliance with system policy, procedure, and guidelines, and conducting a periodic review of this agreement.
  2. This Articulation Agreement is effective on 03/01/2024 and shall remain in effect until the end date of 03/01/2029 or for five years, whichever occurs first, unless terminated or amended by either party with 90 days prior written notice.
  3. The college and university shall work with students to resolve the transfer of courses should changes to either program occur while the agreement is in effect.
  4. This Articulation Agreement will be reviewed by both parties beginning 09/01/2028 (six months prior to the end date).
  5. When a student enrolls at the receiving institution following this agreement, the receiving institution will encode any course waivers and substitutions.
  6. This articulation agreement applies only to the receiving program in effect Spring 2027 until revised.

Program Articulation Table

Gateway Technical College University of Wisconsin-Stout
Program name Marketing B.S. Digital Marketing Technology (Online or On Campus)
Award Type A.A.S., Associate of Applied Science B.S., Bachelor of Science
Credit Length 62 120

Section A: General Education

Course Prefix & NumberGateway Course NameCreditsCourse Prefix & NumberUniversity of Wisconsin Stout Course NameGECredits AppliedCredits NOT AppliedEquiv Sub Wav
801-136English Composition 13*ENGL 101Composition 1CL3 Equiv
801-196 or
801-198
Oral/Interpersonal Communication or
Speech
3COMST-GXXCommunication Studies Stout CoreCL3 Equiv
804-135Quantitative Reasoning3MATH-GXXMathematics Stout CoreMQR3 Equiv
809-198Intro to Psychology3PSYC-110Intro to PsychologySBS3 Equiv
809-172Intro to Diversity Studies3SOC-GAXSociology Stout CoreSBS3 Equiv
809-143Microeconomics3ECON-215Principles of MicroFree Electives3 Equiv

*A grade of a C- or higher is required in ENGL-101.

Section B1: Major Studies

Course Prefix & NumberGateway Course NameCreditsCourse Prefix & NumberUniversity of Wisconsin Stout Course NameCredits AppliedCredits NOT AppliedEquiv Sub Wav
104-101Marketing Principles3BUMKG-230Principles of Marketing3 Equiv
104-194International Marketing3BUINB-260International Business3 Sub
104-173Marketing Research3BUMKG-479Marketing Research3 Sub
104-137Digital Marketing3BUMKG-350Digital Marketing Strategy & Practice3 Equiv
101-114Accounting Principles4BUACT-206 and
BUACT-XXX
Intro to Financial Accounting and
Accounting Elective
3
 

1
Equiv
104-115Marketing Capstone/Internship3DMT-XXXDigital Marketing Technology Elective3 Equiv
104-172Marketing Management3INMGT-365Project Management3 Sub

Section B2: DMT Selectives

Course Prefix & NumberGateway Course NameCreditsCourse Prefix & NumberUniversity of Wisconsin Stout Course NameCredits AppliedCredits NOT AppliedEquiv Sub Wav
104-104Selling Principles3BUMKG-XXXBusiness Marketing Elective3 Equiv
104-133Social Media Strategies3BUMKG-XXXBusiness Marketing Elective3 Equiv
104-105Promotion Principles3BUMKG-XXXBusiness Marketing Elective3 Equiv
102-137 or
102-160
Intro to Business or
Business Law
3BUMGT-XXX or
BULGL-318
Business Management Elective or
Business Law 1
3 Equiv
Sub
104-109Intro to Marketing Sports & Events3BUMKG-XXXBusiness Marketing Elective3 Equiv
145-119Entrepreneurship3BUMGT-XXXBusiness Management Elective3 Equiv
890-155Gateway to Success1TRDIS-XXXTransdisciplinary Elective 1Sub
103-143Computers for Professionals3ICT-XXXInfo Comm Tech Elective 3Sub

Section C1: Remaining Core General Education at UW-Stout

CGER categoryCourse Prefix and NumberUniversity of Wisconsin Stout Core General Education Course NameCredits
CLENGL-102Composition 23
NSWSelectiveLab Science Stout Core4
NSWSelectiveNSW non-lab Stout Core3
HASelectiveHumanities & Arts Stout Core6
CPSelectiveCivics & Perspectives Stout Core
HT-252: Professionalism recommended
3

Section C2: Remaining Major Studies at UW-Stout

Course Prefix and NumberUniversity of Wisconsin Stout Core General Education Course NameCredits
CS-141Introduction to Programming3
DMT-101Intro to Digital Marketing Technology1
DMT-275Web Production and Distribution3
DMT-311Info and Communication Technologies Analytics3
DMT-449Cooperative Education Experience1
DMT-475Dynamics Web Technologies3
DMT-485Search Engine Optimization3
GCOM-141Graphic Communications3
ICT-103Problem Solving with ICTs3
ICT-215Cybertechnology Ethics3
ICT-305Information Systems for Enterprise3
ICT-255Basic Data Concepts3
ICT-355ICT Systems Analysis and Design3
ICT-405Enterprise Technology Seminar3
DMT-300 or DMT-400Special Topics in Digital Marketing Technology3
ElectiveAdvanced Marketing DMT Elective3

Summary of Total Program Credits

Gateway Technical College Credits Taken

Section as Noted in the AgreementCourse TypeCredits Taken
Section AGeneral Education18
Section B1Major Studies22
Section B2Selectives22

University of Wisconsin Stout Requirements

Section as Noted in the AgreementCourse TypeCredits Remaining
Section C1General Education19
Section C2Major Studies44

Signatures

Gateway Technical College
Title Name Signature Date
University of Wisconsin-Stout
Title Name Signature Date