Turn Events Into Transformative Experiences
UW-Stout's Event Management Minor provides the knowledge and skills to excel in the high-growth events and meetings industry. Learn the strategies and mechanics behind all facets of in-person, hybrid, and virtual event, trade show, and large-scale meeting management, including digital event platforms and data-driven decision-making.
Earn Recognized Industry Credentials
Our minor prepares you for the Certified Meeting Professional (CMP) Certification through Meeting Professionals International (MPI), the largest meeting and event industry association worldwide.
Career-Defining Curriculum
Your Event Management Minor positions you for a variety of professional roles and careers—event planner, corporate meeting coordinator, festival manager, trade show organizer, and so much more.
Enhance Your Career Opportunities
The Event Management sector is projected to grow significantly due to increased interest in live experiences, such as corporate events, trade shows, music festivals, and sports tournaments. The U.S. events market alone was valued at $1.14T in 2022 and is expected to continue its upward trajectory. UW-Stout's Event Management Minor is designed to complement any UW-Stout major, and it is particularly suited for students in the following areas:
- Hospitality & Tourism Management: Enhance your career in hotels, resorts, clubs or tourism with the skills to enhance corporate and guest engagements.
- Business: Enhance marketing campaigns, corporate events, or community engagement by elevating the experience for your target demographics.
- Communications: Incorporate event planning into your communication strategies for stakeholder engagement, public outreach, or media relations.
- Graphic Design/Digital Marketing: Impress clients by reflecting your event knowledge in strategic branding, promotional event, and digital campaign collateral.
- Performing Arts/Entertainment Management: Apply your event skills when coordinating concerts, theater productions, and other performance-based experiences.