Leverage Data & Analytics in Today's Competitive Marketplace
In today’s data-driven world, the ability to interpret and utilize data provides a distinct competitive advantage. UW-Stout's Business Intelligence & Analytics (BIA) Minor equips you with the knowledge and skills to analyze trends, interpret business intelligence, and apply insights to inform business decisions and organizational success. Designed to complement any major, the minor features applied experiences with data tools like Tableau, Power BI, and SQL throughout a course of study in data analysis, business strategy, and information systems. These courses are particularly critical for students majoring in business and information technology areas as they prepare for careers in business intelligence, market research, and financial analysis.
Program Highlights
- Enhance Decision-Making Skills: Every field—from business and healthcare to education and the arts—increasingly relies on data to inform decisions. The BIA minor will train you to analyze data, uncover trends, and make informed decisions to solve problems in any discipline with evidence-based strategies.
- Interdisciplinary Application: The tools and techniques you learn—data visualization, business intelligence tools, and predictive analytics—are applicable across diverse disciplines. Whether you're pursuing a degree in design, engineering, or marketing, understanding how to harness data insights across a wide range of fields is an invaluable career asset.
- Professional Versatility: Highly sought-after skills in data analysis and business strategy distinguish you in the job market. Employers across all sectors value employees who can make data-driven decisions and adapt to technology and analytics, which are now integral to many professional roles.
Program Outcomes
Students who complete the Business Intelligence & Analytics Minor will develop the ability to:
- Analyze business data to identify trends and patterns that inform strategic decision-making.
- Apply business intelligence tools, such as Tableau, Power BI, and SQL, to real-world datasets for generating actionable insights.
- Interpret data visualizations and reports to support business strategy and operational improvements.
- Evaluate the effectiveness of different data analysis methods in solving complex business problems.
- Develop data-driven solutions by integrating interdisciplinary knowledge from business, technology, and analytics.
- Communicate analytical findings and business insights effectively to both technical and non-technical stakeholders.
- Assess the ethical implications of data usage and analysis to ensure responsible decision
To declare a minor, complete the "Applying for a Minor" survey online, and you will be given further instructions. Once this has been processed you will receive an email confirmation from the Advisement Center.